


How To Avoid The Car Salesman Stereotype
As the world shifts and adapts to new ways of living and working, so are B2B buyers! Sellers must adjust their tactics to meet new demands. People don’t want to be sold to anymore — they already have access to a lot of information and are looking for confirmation to...
Thoughts On Selling!
Roderick Jefferson joins The Thoughts on Selling Podcast as he brings a special blend of hands-on experience, including carrying a bag early in his career and managing training, sales productivity, and global sales enablement over the past 20+ years. Key Takeaways...
The Scare, The Lessons, and The Next Chapter
This week on The Winning Zone Podcast Hilmon Sorey is joined by Roderick Jefferson! What a powerful conversation about the things that matter in life. If you need a shot in the arm this week, tune in and get some sage advice from not just an industry expert (he was...
The Man Who Literally Coined the Phrase “Sales Enablement”
Are you struggling to align your sales enablement efforts with the hiring process? Feeling stuck in a constant cycle of trial and error? Roderick Jefferson, the Amazon bestselling author of “Sales Enablement 3.0” joined the Goats of Growth Podcast to unveil the...