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Discussing The Evolution From Training To New School Sales Enablement!
Sales enablement is in the middle of a slight overhaul. Covid-19 has accelerated the need to (virtually) help sales teams cater to buyer needs on the buyer’s terms, providing them with the content and information they need at the right time. Enter Sales Enablement...
How to Design a High-Performing Sales Enablement Program
Every successful sports coach will tell you that games aren’t just won on the field or court. They’re won during planning and practice. Let’s look at the five important aspects to building a high-performing sales enablement program through planning and preparation:...
Influential Sales Leaders on Securing Trust in B2B Sales
The world has shifted in a way that we’ve never experienced before. Sales enablement practitioners MUST pivot now or forever be labeled as the “fixers of broken things!” Roderick Jefferson outlines the changes in his Amazon bestselling book, Sales Enablement...
Designing, Building & Deploying Sales Enablement 3.0 (The Next Normal)
The world has shifted. Sales enablement practitioners MUST pivot now or forever be labeled as the “fixers of broken things”! I call it Sales Enablement 3.0: The Blueprint to Sales Enablement Excellence! There is no back to or new normal! It’s about defining the...