Innovative Approaches to Sales Success

Innovative Approaches to Sales Success

In this conversation, Roderick Jefferson joins the team at  Membrain to unpack the evolution of sales enablement into broader revenue and go-to-market enablement. Listen as Roderick shares his invaluable insights on aligning business lines, measuring revenue impact,...
Transforming Sales Productivity

Transforming Sales Productivity

of sales enablement. Our exploration begins with the first big idea, which challenges the status quo by emphasizing the importance of GTM (Go-To-Market) transformation over traditional sales enablement strategies. We analyze how this shift in focus can revolutionize...
Business Leaders of America Podcast

Business Leaders of America Podcast

In our conversation, Roderick delves into his journey of transforming sales processes for many large and mid-size companies. He also shared a captivating story about his near-death experience and the invaluable lessons he learned from it. His deep insights and...
Life Is Too Short Not To Enjoy It!

Life Is Too Short Not To Enjoy It!

How many times have been preparing for an upcoming work week and found yourself saying, “Where did my weekend or vacation go? In the hustle and bustle of our daily lives, it’s easy to forget that life is short and precious. We often get caught up in routines and...