This week’s episode is with the ‘Godfather of Enablement’ the brilliant Roderick Jefferson. When it comes to people who have been there in done it in the world of enablement, very few come close to Roderick, and he shows how much knowledge he has by sharing some utterly unmissable knowledge. We discuss what it means to be a fractional enablement leader, why not everyone is cut out for consulting, and Roderick’s fantastic book Sales Enablement 3.0.

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