Business Leaders of America Podcast

Business Leaders of America Podcast

In our conversation, Roderick delves into his journey of transforming sales processes for many large and mid-size companies. He also shared a captivating story about his near-death experience and the invaluable lessons he learned from it. His deep insights and...
Sales Strategies for Companies to Up Their Game

Sales Strategies for Companies to Up Their Game

If sales enablement is like an orchestra, is everyone in your company playing from the same sheet music? Tune in as Roderick Jefferson, Author of the bestselling book, “Sales Enablement 3.0” joins Mark Hunter on #TheSalesHunterPodcast as they talk about everything...
How To Avoid The Car Salesman Stereotype

How To Avoid The Car Salesman Stereotype

As the world shifts and adapts to new ways of living and working, so are B2B buyers! Sellers must adjust their tactics to meet new demands. People don’t want to be sold to anymore — they already have access to a lot of information and are looking for confirmation to...
Thoughts On Selling!

Thoughts On Selling!

Roderick Jefferson joins The Thoughts on Selling Podcast as he brings a special blend of hands-on experience, including carrying a bag early in his career and managing training, sales productivity, and global sales enablement over the past 20+ years. Key Takeaways...