Are your sales teams set up to succeed in an ‘Experience Economy’? 3 experts weigh in. B2B Sales Enablement Best Practices for 2020? There are multiple components to the modern sales ecosystem – multiple channels, sources, influencers, tools and stakeholders It is difficult to align all these moving parts to focus singularly on the buyer’s journey! The modern B2B sales experience is more complex than ever.
- Multiple buyers on the panel.
- Buyers are well-informed
- Buying cycles are longer
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