The world has shifted. Sales enablement practitioners MUST pivot now or forever be labeled as the “fixers of broken things”! I call it Sales Enablement 3.0: The Blueprint to Sales Enablement Excellence!

There is no back to or new normal! It’s about defining the “next” normal for your people, programs, and processes. The fundamental way that buyers evaluate, and purchase has radically shifted. This is an opportunity to re-evaluate and re-invent as well as establish new ways to communicate, collaborate and orchestrate in ways never thought imaginable with your teams, prospects, and customers.

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Roderick Jefferson
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