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Roderick’s Articles
How to Drive Success During Your First 90 Days as a Sales Enablement Leader | Selling Power Blog
Below is an article with Selling Power around best practices for new sales enablement leaders. To view on sellingpower.com please click here! You’ve been hired as (or promoted to be) a sales enablement leader. Now what do you do? Where do you focus? How do you...
The Truth: What Sales Enablement Leaders Need to Know Today
Today the biggest challenge sales enablement leaders are facing is how to transition the company’s sales team to effectively sell in an age where buyers have over 50% of their research done by the time they engage. We’ve joined forces with sales enablement veteran...
Sales Enablement In Action – Power Selling Magazine
Gerhard Gschwandtner & Roderick Jefferson discusses his Sales Enablement best practices
Onboarding New Reps: How to Do It Right
LearnCore’s Jay Miller and Roderick Jefferson discusses Sales Enablement Onboarding best practices.
Demystifying Sales Enablement: What Is It, Why It Matters And How To Do It Right
To see what selling on steroids looks like, check out companies with the best sales enablement programs. You’ll discover a lively place, with a lot of things — like revenue, productivity, and win rates — going up, and a lot of things — like speed to revenue, sale...
Sales Enablement Best Practices
Roderick Jefferson, shares his definition of Sales Enablement and explains his expectations for creating a winning team
Building A World Class Sales Enablement Program
First, I’d like to thank ATD for the opportunity to speak at the 2017 Internal Conference & Expo! When I received the invitation, I was not only humbled but shocked! I’d worked & waited years for this opportunity...Now the fun starts! How do I hold the...
Top 5 Things I Wish That I Would’ve Known at 22
Top 5 Things I Wish That I Would’ve Known at 22 You have to be working hard… Before opportunity will knock! Many have said that “Opportunities are sometimes missed because it comes dressed as hard work”. There’s a lot of truth that, but, if you’re working hard,...
2017 Sales Predictions
Below is an excerpt from a recent article with Octiv around 2017 trends and predictions. To see a full list of the 2017 Predictions, click here! As selling methods change, so must the way sales leaders teach their teams to be successful. From on boarding and basic...
Podcast Interviews
Roderick is frequently interviewed by some the industry’s most popular podcasts on Sales Enablement. Roderick ‘s interviews explore critical sales insights, sales perspectives, sales skills and sales technologies that enable peak sales performance.