Roderick Jefferson, bestselling author and keynote speaker joined the Founders Korner to drop some serious insight on the topic of sales, and why as a founder HOPE can never be your #1 strategy, what is sales enablement, why you need to bridge the departments within your organization to sales, common first-time founder mistakes, how to find the ideal sale person for your startup, when it’s crucial for you to just shut up and listen, plus more!

Click here to listen to the full podcast!

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